DAENA

Daena, a brand specializing in olfactory marketing. The goal was to createa catalog and a brochure that captured the essence of the brand,highlighting the importance of scents in shaping identity and customerexperiences. The catalog was designed to showcase Daena’s range ofproducts and services, using an elegant and sensory-driven aesthetic thatevoked emotions and the benefits of olfactory marketing. Meanwhile, thebrochure served as a compact informational piece, ideal for attractingpotential clients and effectively communicating the impact of scent inbusiness environments.Both pieces combined visually appealing design, sophisticated typography,and a carefully curated selection of images and colors aligned with thebrand’s identity, successfully creating an immersive and memorableexperience.